Art Poster

Foray

  • Description: Foray was created for a class assignment. It was created randomly with sketches, research, or much planning of the actual poster.  
  • Design Context: The objective for this piece was to create a work that is generated by chance rather than personal decision-making. We had to create a chance-based system to create the piece. Also, once we started our system, we were not allowed to intervene or “improve” the outcome of the piece.
  • Research: No research was completed for this piece.  
  • The Idea/Thought Process: My general thought process and method for creating this piece:

Rule Set and Explanation:

  1. Design and color choosing process below
  2. Tools used: “Hues and Cues” + people
  3. Chance came mainly into play with the color choices and placement, but it also had an effect on the general design outcome.

General Design Process:

I asked a number of my friends a series of questions through polls that would dictate how the general design would look.

Question 1: Squares (0) vs. Circles (3)

Question 2: Framed/constrained (1) vs. Unframed/free (3)

Question 3: Margins (0) vs. Bleed (0) vs. Polaroid (3)

Question 4: Text (2) vs. No Text (1)

The text/word used is the word of the day, Foray. A foray is an initial and often hesitant attempt to do something in a new or different field or area of activity. With the text, the position, size, and font size were decided randomly by other people.

So, the result was a poster that contained circles that were trying to break free of a polaroid frame with text at the bottom.

The Coloring Process:

For this, I used the help of two different people and the cards from the game “Hues and Cues.”

  1. Numbering: I starting numbering the circles left to right, top to bottom by asking someone to pick a number 1-14 until each circle had a number without any repeating numbers.
  2. Coloring: For coloring, I picked a random card from the deck, when out of the four colors on the card, I had someone pick one color. With the color, I had the same person pick a number 1-14. The color and number were then paired together, and I chose a new card, starting the process over again until each circle/number had a color assigned to it.

The result was the finished design/poster